The Photography Workshop Series presents a MAD MEN Fashion Workshop on Lifestyle Photography in Chicago on June 8, 9, 10, 11, 12, 2022. Directed by Celebrity Lifestyle Advertising Photographer and TV Director & Host, Kevin Michael Schmitz, you will take your career to the highest level! This Elite Photographic Experience will be focused on shooting a World Class Lifestyle Portfolio with Top Agency Represented Models, World Class Fashion Stylists and Epic Locations! Over the last 12 Years of The Photography Workshop Series, our students have been published in 175 Magazines with 10 Covers! You will learn art direction, posing and executing an evocative and expressive Lifestyle Ad Campaign that you will command a set and photograph for your own portfolio. You will learn all aspects of branding, marketing & maximizing your photographic business and connect major photographic industry decision makers as panelists. Learn the secrets of high end lighting & natural light manipulation for shooting major ad campaigns! The Extra Shoot Day on Fashion Lifestyle Photography will be available and highly recommended for those enrolled to double the size of your portfolio during the experience in Chicago!

June 8, 2022 – The Essentials Day is focused on Maximizing your Business as a photographer and art directing a high Lifestyle Advertising Campaign. You will have the opportunity to storyboard aesthetically powerful and emotive photographic images to develop an elite photographic portfolio. You will art direct under the guidance of world famous Celebrity Fashion Advertising Photographer and TV Director & Host, Kevin Michael Schmitz Represented by Jorge Perez Reps. You will learn proven strategies to maximize profits as a self-employed photographer with your own unique style of work and develop yourself with a strong presence in your niche industry. Our guest panelists will be an Executive Creative Director from an ad agency or Photography Agent Who Represents Top Photographers. This networking opportunity will give you the opportunity to connect with top decision makers and have your portfolio reviewed by an expert. We will be going into detail about the business of photography, marketing, and negotiating usage rights and creative fees, networking, and self-promotion. You will have an in-depth lesson on editing, post-production, retouching, color correction and consultation from a world class retoucher. Most importantly, we will help you strategize, design and implement your marketing campaign to reach key clients in commercial and consumer photography to take your business to the highest level!

June 9, 2022 – MAD MEN Fashion Editorial Photoshoot Day will entail You Commanding a Set and Photographing fashion editorial for 6 Solid Hours with a Completely Hands-On Shooting Experience. You will shoot a vintage MAD MEN Fashion Editorial with World Class Top Fashion Models from the Top Agencies in Chicago. You will have access to $100,000 of high-end location & studio lighting & photographic equipment that will give you the opportunity to shoot a fashion lifestyle editorial at the highest level. Learning all aspects of light modification, ProFoto Equipment and Manipulation of Natural Light with Giant Scrims and Bounces, you will create a cinematic fashion story that will take your portfolio to the highest level. You will work with a top Celebrity Fashion Styling Team and world-class Makeup and Hair Stylist with a team of assistants to maximize the look, feel and style of your editorial. This will be the opportunity of a lifetime as you create some of the greatest images of your career and command a set that is equivalent of a $50,000 per day production. Photographers who attended our workshops are now published in VOGUE, FLAUNT, Marie Claire, ELLE Magazine and The LA Fashion Magazine and are even represented by top photography agents worldwide!

June 10, 2022 – Fashion Editorial Photoshoot Day will entail You Commanding a Set, photographing another high end fashion editorial and Filming an epic fashion film for 6 Solid Hours with a Completely Hands-On Shooting Experience. You will shoot another high end vintage Fashion Editorial with World Class Top Fashion Models from the Top Agencies in Chicago. You will have access to $100,000 of high-end location & studio lighting & photographic equipment that will give you the opportunity to shoot a fashion lifestyle editorial at the highest level. Learning all aspects of light modification, ProFoto Equipment and Manipulation of Natural Light with Giant Scrims and Bounces, you will create a cinematic fashion story that will take your portfolio to the highest level. You will work with a top Celebrity Fashion Styling Team and world-class Makeup and Hair Stylist with a team of assistants to maximize the look, feel and style of your editorial. This will be the opportunity of a lifetime as you create some of the greatest images of your career and command a set that is equivalent of a $50,000 per day production. Photographers who attended our workshops are now published in VOGUE, FLAUNT, Marie Claire, ELLE Magazine and The LA Fashion Magazine and are even represented by top photography agents worldwide!

June 11, 2022 – Lifestyle Slice of Life Advertising Photoshoot Day will include You Commanding a Set and Photographing a Health & Wellness Lifestyle Ad Campaign for 6 Solid Hours with a Completely Hands-On Shooting Experience. You will photograph World Class Top Models from the Major Agencies in Chicago. You will have access to $100,000 of high end location & studio lighting & photographic equipment that will give you the opportunity to shoot a Lifestyle Advertising Story at the highest level. Learning all aspects of advanced location lighting and manipulation of natural light, you will create a dynamic lifestyle story that will take your portfolio to the highest level. You will work with a top Celebrity Fashion Styling Team and world class Makeup and Hair Stylist with a team of assistants to maximize the look, feel and style of your editorial. This will be the opportunity of a lifetime as you create some of the greatest images of your career and command a set that is equivalent of a $50,000 per day production to create a powerful body of work to market to major brands!

June 12, 2022 – Lifestyle Advertising Photoshoot & Commercial will entail You Commanding a Set, photographing another high end fashion editorial and Filming an epic fashion film for 6 Solid Hours with a Completely Hands-On Shooting Experience. You will shoot another high end lifestyle ad campaign with World Class Top Fashion Models from the Top Agencies in Chicago.  Learning all aspects of light modification, ProFoto Equipment and Manipulation of Natural Light with Giant Scrims and Bounces, you will create a cinematic fashion story that will take your portfolio to the highest level. You will work with a top Celebrity Fashion Styling Team and world-class Makeup and Hair Stylist with a team of assistants to maximize the look, feel and style of your editorial. This will be the opportunity of a lifetime as you create some of the greatest images of your career and command a set that is equivalent of a $50,000 per day production. Photographers who attended our workshops are now published in VOGUE, FLAUNT, Marie Claire, ELLE Magazine and The LA Fashion Magazine and are even represented by top photography agents worldwide!82

Business Essentials & Fashion Editorial Studio Photoshoot

Day 1 & 2
$5895
$ 4995
  • ( DAY 1 & 2 )
  • Day 1 You will learn advanced fashion & lifestyle advertising art direction, marketing strategies, photographic business tactics, how to make more money and book more clients, and how to art direct and photograph a high-end Fashion Editorial & Ad Campaign
  • Day 2 is the opportunity of a lifetime as you photograph some of the greatest images of your career and command a set that is the equivalent of a $60,000 per day production, allowing you to create a powerful body of work that can be used to market to major fashion brands and consumer clients!:
  • Learn to Negotiate usage rights and creative fees
  • Create detailed proposals priced correctly to land jobs
  • Work directly with a top celebrity Fashion Styling Team, and world-class Makeup & Hair Stylists to maximize the look, feel and style of your shoot
  • Command a $60k per day production set
  • 6+ hours of immersive, hands-on shooting experience
  • Shoot world-class top models from major agencies worldwide and even Super Models Flown in just for you to shoot!!
  • Mind Blowing high-end locations
  • $100,000 of studio lighting & photographic equipment at your disposal
  • Learn all aspects of advanced location lighting and how to manipulate natural light
  • Shoot a dynamic fashion story to create a world-class fashion portfolio!
GOLD

Photograph a High Fashion Editorial On Location

3 Days
$8590
$ 7490
  • ( ALL 3 DAYS )
  • Day 3 you will walk on set and photograph a massive scale fashion editorial with Top Models and You will create a whole new editorial story for your portfolio on Location.
  • Everything from Day 1 & 2, PLUS:
  • We will shoot another massive scale fashion editorial on Location!
  • 6+ solid hours photographing 3-4 different world-class Top Models in a completely different setting
  • Art Direct and Shoot a High End Fashion Editorial
  • Learn all aspects of location lighting, modification, and manipulation of natural light with giant scrims and bounces
  • Create a cinematic fashion editorial story that will take your portfolio to the highest level
  • Photographers who attended our workshops are now published in VOGUE, FLAUNT, L'Officiel, Harper's Bazaar, Marie Claire, ELLE Magazine and The LA Fashion Magazine, and are even represented by top photography agents worldwide!
PLATINUM

Photograph a Lifestyle Campaign On Location

4 Days
$11290
$ 9890
  • ( ALL 4 DAYS )
  • Day 4 will develop into an even more epic production for a spectacular lifestyle ad campaign! You will shoot a production that is on an entire new planet of quality and over the top models, styling and level of awesomeness. These images will give you an opportunity to photograph an ad campaign!
  • Everything from Day 1 , 2, 3 PLUS:
  • Photographing a Campaign that is Straight out of a Dream as Each Shoot Day Progresses to an even more Epic Production
  • 6+ solid hours photographing 3-4 different world-class Top Models in a completely different setting
  • Shoot a World Class Lifestyle Film Reel at the highest level
  • Learn all aspects of light modification, and manipulation of natural light with giant scrims and bounces
  • Create cinematic lifestyle campaign that will take your video reel to the highest level
  • You will film top tier broadcast quality video production with an 8K Camera and Art Direct an Epic Fashion Story
PREMUM

Photograph a Lifestyle Campaign and Commercial

5 Days
$14990
$ 12890
  • ( ALL 5 DAYS )
  • Day 5 will culminate with the most spectacular photographic lifestyle campaign of the 5 days with a production level that is on an entire new planet of quality with over the top models, styling and level of awesomeness. These images will give you an opportunity to photograph the greatest images of your lifetime!
  • Everything from Day 1 , 2, 3, & 4 PLUS:
  • Photograph the Most Over the Top Lifestyle Campaign of the Entire 5 Days
  • 6+ solid hours photographing 3-4 different world-class Top Models in a completely different setting
  • Shoot a World Class Lifestyle Film Reel at the highest level
  • Learn all aspects of light modification, and manipulation of natural light with giant scrims and bounces
  • Create an Even More Dynamic Cinematic Fashion Campaign that will take your video reel to the highest level
  • You will film another top tier broadcast quality video production with an 8K Camera and Art Direct an Epic Fashion Story
ELITE